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Patrón Tequila
live: PATRÓN RACING
Top Shelf Products
Gershoni began our work 5 years ago with Patrón Spirits by building a creative strategy that could evolve with the company through the pressures of hyper-growth. From building a library of original content to developing sales tools for national and global distributors, to bartender engagement programs – we’ve watched the brand grow from 200,000 cases to almost 2 million cases. Gershoni’s most recent program was the development of a robust integrated system for Patrón Spirits’ interactive properties. Included was the launch of the groundbreaking Patrón Tequila site.
Check out the press release and visit www.patrontequila.com or www.patronspirits.com. Currently the 2009 Patrón Tequila Racing season is in full effect, check out the action from the track at www.patrontequila.com/racing.
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